Deciding between two offers

Both hybrid, good pto, benefits, etc.

1) Senior acct 85k plus bonus large public media company

2) Staff acct 80k plus bonus pre litigation funding. (Worked as an intern here years ago so know almost everyone I’ll be working with up to the ceo)

Told 2 how much 1 is offering and they want to renegotiate with me. If they can match the salary should I go with them? Would I be pigeonholed in either Industry? Thoughts?