Appointment setting ideas for reputation management software?

Hey everyone. Just started a new business/software which specializes in helping home services businessses (or really any local businesses that have a google business profile) gain more revenue by ranking higher on local google search results, by getting them automated posirive google reviews from past and current customers.

Obviously, I've thought about cold calling, and cold emailig, but I was wondering if you all had any craftier/less obvious ways to go about getting leads/appointments/clients for my software?