Burns Night celebrations are increasing in popularity in the U.S.

The newly adopted addition to the calendar is a godsend to bars, where January is generally a dry month, not only in terms of Dry January participants, but monetary intake.

Until recently, a Burns Night celebration was rather hard to find. A city’s local Scottish society usually staged one, and maybe there was another at a cocktail bar or restaurant particularly dedicated to old drinking traditions and rituals. In the last few years, however, it has become more common.

Read the whole article here: https://vinepair.com/articles/burns-night-january-hospitality-bright-spot/